Atoka is a SaaS B2B lead generation service, currently targeting the Italian market. The ambition and value proposition of this business case are to:
Atoka is currently used by hundreds of customers (SMEs, Banks, Large Corporations, Local Government Bodies) in Italy and the number of paying users is growing steadily each month. Extending the content coverage to new countries will have an immediate positive impact on Atoka’s potential customer base.
Using the euBusinessGraph infrastructure will enable Atoka to handle a number of technical challenges such as:
Another crucial source of company information are news: Atoka currently processes more than 70K Italian news/day and it uses a special version of Dandelion API to find company mentions.
Despite this is a trivial task for larger companies whose trade names are less ambiguous, disambiguating millions of SMEs (most of which have similar trade names) is a complex task.
Within the project we will extend the engine to be able to disambiguate multilingual news against cross-border company (IT, NO, UK).